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CellBazaar, Burgeoning Mobile Marketplace of Bangladesh Abstract CellBazaar, MIT Mass media Lab project, is the biggest mobile primarily based online marketplace in Bangladesh. It is only a platform that contains the information of the customers whom are willing to offer their products or perhaps services and buyers or people in particular go through that information posted by the retailers to search out the merchandise serve their particular interest ideal. Cellbazaar is within service sector as well as in THAT industry.
The main objective of rendering service on this organization is always to provide mistake free providers to the customer and fulfill that goal each of the activities will be run inside the organization. Section One: Launch CellBazaar, known as the Mobile phone Craigslist of Bangladesh, offers provided a martketplace to get and sell products and service to Bangladeshis for three and a half years now. Since that time, the support has grown and has now user base of just below 4 , 000, 000. Cell Bazaar processes a thousand posts/day, and founder Kamal Qadir was chosen by World Economical Forum like a Young World leader in 2009.
It started it is operation in June 2006 that allows people to buy and sell more than mobile phones. Nearly 23 million Grameenphone users can buy any agricultural product, such as grain, fish, or chicken, and large-scale buys like an apartment, land, or car, and consumer goods such as a television set or refrigerator. People could also offer providers, like coaching, house lease etc . The service is run by customers: they post things for sale, erase items once they are sold, modify prices if perhaps items fail to sell, and do much more besides.
Initially began working in cellphone platform at this point it has entered into the Web system to reach the global audience. Section Two: Introduction to Cellbazaar in Bangladesh 2 . 1 Thought Generation Kamal Quadir, Bangladeshi by born, originally designed CellBazaar in MIT being a graduate student. In expanding countries, the limits on conversation technology slow down business. Persons must travel around great distances to acquire market info. Isolated and uninformed, farmers, traders and business people have little data, and thus simply no power to good deal with middlemen.
CellBazaar was devised to resolve this problem. Making use of this platform, everyone gathers marketplace information for them to make intelligent business decisions. In the process they provide a birds’ eye perspective of the complete market to get both sellers and buyers (Qadir K. , Mohaiemen N., 2009). 2 . two Formation Kamal Quadir signed up CellBazaar as being a U. S i9000. business and moved into rapid-action mode. He raised the mandatory capital coming from Omidyar Network, Barred Rock and roll Capital and grey Matters Capital in the U. S.
Soon, they had authorized the company as a Foreign Direct Investor”a method which is normally quite byzantine in Bangladesh had recorded a obvious application while using Bangladesh obvious office, and had signed an exclusive partnership with Grameenphone, the country’s major mobile user with 60 per cent market share (Qadir K. , Mohaiemen In., 2009). installment payments on your 3 Regarding Cellbazaar In the year 2010, Grameenphone may be the largest cellular phone operator in Bangladesh with over 3 million subscribers.
Dubbed the “Craigslist of Bangladesh, it is a mobile software that delivers buyers and sellers collectively in a portable environment in which they can distribute and access information on goods or services. 35, 396 posts for multiple products in 141 categories are available for viewing, starting from livestock to education services to agri-produce to gadgets. Users shell out standard TEXT MESSAGE, WAP and voice prices to access the service. Accodring to the planet’s number one web site rating business Alexa the internet page with the CellBazar is in the 53th placement in Bangladesh and its 98. % from the browse are made from Bangladesh. In line with the www. alexa. com (viewed 16 December 2010, in BDT 2: 58 pm) daily site viewed of cellbazaar is definitely 13, 011 and its daily advertisement value is $238. doze. The selection of products published has ended in constant advancement and change. Because the company grows and matures, it looks set to be the first Internet model start-up in Bangladesh’s history, with global press interest, neighborhood imitators, overseas expansion strategies, and international-standard management and staffing. installment payments on your Platform of Operation (http://corp. cellbazaar. com/) Short Meaning Service (SMS): SMS has become phenomenally well-known since its intro in Bangladesh. CellBazaar harnesses the simple, widespread power of TEXT MESSAGE to bring the marketplace to phone. Wireless Application Protocol (WAP): WAP is a next generation of mobile phone technology. 12% coming from all mobile makes its presence felt Bangladesh happen to be WAP-enabled, which number is growing rapidly. WAP provides an even faster experience as you surf a simple visual menu to gain access to the entire marketplace space.
INTERNET: WEB variation shows the complete market quickly on computer screen. Anyone with access to the internet can browse the market, and post products for sale. Online Voice Response (IVR): Any Grameenphone end user can switch 3838 and listen to the most recent items available in French. After dialing 3838, users choose from almost 8 categories: Careers, Mobile Phones, Agriculture, Motorcycle, Car, Electronics, Computers, and To-Let. Every that same day, users will certainly hear fresh information through this services. 2 . 5 Partners (http://corp. ellbazaar. com/) Grameenphone (GP): Grameenphone is definitely the largest mobile phone telecommunication operator in Bangladesh by revenue and subscribers base. It incorporated about October twelve, 1996 as a private limited company and commenced assistance on the freedom day of Bangladesh- Drive 26, 1997. Grameenphone Community Information Center (GP CIC): It is a shared premise for both Cellbazaar and DOCTOR. Katalyst: Katalyst aims at lower income reduction by way of private sector growth, generally through tiny , moderate enterprises (SME) development.
KATALYST is funded by DFID, SDC, Swedish Sida and Canadian CIDA and is integrated by Swisscontact and GTZ International Companies and works together the Bangladesh Ministry of Commerce Thakral: It is a Partnership between the Thakral Group of Singapore (operating in 30 countries) and Esquire Group of Bangladesh. Thakral is definitely IBM’s special representative in Bangladesh and works on computer software development in mainframes, data warehousing, etc . BracNet supplies enterprise businesses with a excessive dedicated Internet access via a Gresca Powered central source engineered pertaining to mission important data.
Costly affiliation of Brac, the world’s most significant nongovernment business BRAC Bank Limited (BBL): BBL with institutional shareholdings by BRAC, International Fund Corporation (IFC) and Shorecap International is the fastest developing Bank in 2004 and 2005. The Bank operates under a “double lower part line” schedule where profit and social responsibility get hand in hand as it strives toward a poverty-free, enlightened Bangladesh. Prothom Alo: Bangla daily newspaper “Prothom Alo can be Bangladesh’s greatest circulation Bengali language paper and a vital influence on cultural trends.
CellBazaar gives Prothom Alo classifieds around the mobile phone. The Daily Legend: English daily newspaper “The daily Star is Bangladesh’s largest circulation English terminology newspaper. CellBazaar provides Daily Star classifieds on the mobile phone. Section 3: Conclusion and Recommendation three or more. 1 Summary CellBazaar is actually a virtual marketplace that allows sellers and buyers to connect with each other and buy then sell goods and services utilizing their mobile phones.
CellBazaar enables entrepreneurs and small businesses in Bangladesh to start and grow businesses in a industry that wouldn’t otherwise be accessible in their local community, thereby creating jobs, revitalizing the economy, and delivering products that improve the lives of millions of the indegent. The support is not just cellular classified ads although a cultural development support. It cuts outs the middlemen for buyers and sellers meaning more profit and cost savings for them. a few. 2 Suggestion CellBazaar successfully provides over 3. mil buyers and sellers in Bangladesh many market details at their very own fingertips, unlike similar surroundings in growing markets. Yet , CellBazaar is limited to search establishments only. Its effectiveness in providing users with the total potential of mCommerce is fixed by two key factors: 1 . Too little of a protect and trustworthy payment solution to complete transactions on the program, and 2 . A lack of cost effective, reliable facilities to permit delivery of goods to take place through the system.
In addition , a vital success component that is required to be able to enable ventures to be accomplished on the method is trust among parties: trust that vendors will deliver goods that fit the description and quality requirements previously disseminated, and we hope that buyer can make the payment. In other hotter cellbazaar société is made certain by reviews mechanisms, including buyer and seller evaluations, comment features, etc . An absence of policies which offer some kind of safeguards, should there be a infringement in trust by either party will certainly deter functions from doing transactions in an eMarketplace.
Sources 1 . Qadir K. , Mohaiemen N., “Cellbazar: An industry in your Packet, innovation/mobile globe congress, 2009, pp. 59-71 2 . Stevenson. J. W., “Operation Management, McGraw-Hill Irwin, 2009, pp. 397-471 3. http://corp. cellbazaar. com/ four. www. wikipedia. org 5. www. alexa. com 6th. CB Amazon . com , lirneasia. net , , , , , , , , INTERNET IVR WAP SMS Platform GP BRAC Net Thakral Katalyst GPCIC Prothom Alo The Daily Star BRAC Bank Content material Partners Technical Partners Educational Partners Core Partners Lovers
