swot analysis to get g shock enjoy from casio

Category: Business and commercial,
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Advertising and marketing

Durability

In the SWOT analysis of G-shock view from Casio, strength of G-shock enjoy from Casio is an important factor. Firstly, we can say that G-shock, Baby-G, Edifice and Pathfinder happen to be sub-brands of Casio; they may have targeted for a different group and sold accordingly. These brands concentrating on group happen to be urban upper middle school youth. They may have targeting it with very clear and centered. Plus, the positioning of Casio is definitely watches which might be technology advanced. Because Casio most well-liked product is wristwatches and this already designed world’s initially LCD watches with having a total auto diary.

Other brand might not have individuals technologies however, but Casio already have it. Now a day, persons love very much for FLAT SCREEN technology product, for example LCD TV, LCD notebook, LCD personal pc and others. For this reason , the Casio designed FLATSCREEN watches and it quite popular now.

There may be many other innovative developments are identifiable with the Casio image. Additionally , we can see that Casio offers focus on paid events in regards to sports and also we can discovered a lot of athlete in G-shock from Casio’s ad.

That is the fault G-shock designer watches have the same function with those sport’s watches and sponsored situations in the area of sporting activities and use an athlete within their advertisement can prove beneficial to the rand name image. The most important is, G-shock watches coming from Casio are cheaper in the event that comparing in front of large audiences brands but they have an excellent top quality.

People these day always choose cheaper product with a good quality, and it is suitable for youth today because junior have low income. Casio brand can stand so very long and popular in today because it is safeguarded with 1986 registered art logos in 187 countries all over the world. We can see the Casio everywhere around the world. Also this is the reason of why it is popular, since almost every countries around the world recognize G-shock watches from Casio.

Weakness

Pertaining to G-shock watches from Casio, we discovered that it similar to a wrist watches brand than electronics manufacturer. Almost all the watches have the same function, but only a different design and style, from here you observe that G-shock watches by Casio have put a lot of effort pertaining to designing the watches but not undertaking an innovation to improve the technology with the watch. All of us also can observe that they possess a different coloring watches and famous sportsperson in their ad but not a top technology designer watches in their advertisement. In my opinion, creating watches is not that simple like only for the look. Because G-shock watches from Casio will be focusing inside their watch’s overall look.

Opportunity

G-shock watches from Casio have a fashion style and design, it means that this has an chance to tied up with all those fashion house and sponsoring occasions. For example , G-shock has generate watches that with a Starbuck’s logo and design. Not only the Starbuck, we have a lot of men sneakers like to work with G-shock watches via Casio. These day, we can see that lots of famous players have using G-shock watches, and many designs like to wearing it because of that fashion design and elegance. As what I am expressing at the strength of G-shock from Casio, G-shock from Casio possess targeting youth today, and it is very effective because we can see that youths today actually are attracted by simply G-shock by Casio due to it style structure and style. Yet another reason that G-shock watches from Casio is attractive since it have a similar function as the old style sport wristwatches.

Threat

G-shock watches will be popular at the moment, but it also having threat. We can say that G-shock is a sub make of Casio, and so they might deal with threat of counterfeit Casio product. Not simply Casio, different sub-brands like baby-G, Edifice, Pathfinder also produce designer watches, and the presence from individuals sub-brands features almost just like G-shock. Not only the appearance, additionally they produce sport watches and digital wrist watches, even the function also exactly like the G-shock brand. In addition , there is certainly one more risk that G-shock might be confronted, that is competition in designer watches with the “sport look” on the market is greatly populated, that is because not only G-shock having a “sport look” wrist watches in the large market. Like what I’m saying that is a lot of brands that having those “sport look” wrist watches and also getting the similar work as sport watches. So that is difficult to populate if simply having a “sport look” watches. To solve this kind of threat, we could found that G-shock now has trying to develop and developing other type watches that not just only “sport look”.

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