steven b belkin essay

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1 ) Opportunity Evaluation The live style of persons changed and so they have more spare time than before. They are really aware that group vcation are avilable for good price. The sector is less than 10 years old and the market penetration has barely begun. There are unlimited groups available who also are looking for group travel. TTG will provide elegant tours to prime teams. fancy hotels and air flow transportations. TTG will marketplace its group tours traveling agents. You will find positive cash flow in this business.

It will allow for expansion without additional auto financing. The “back to back will allow a considerable saving on air fare as well as a better value to the hotels because the rooms are utilized at all times. TTG can sell vacations for savings of 35% or even more. Steven is providing to sell 25% of the business, and he got a deal from the traditional bank that they will meet every dollar of value he reaised with one dollar of debt.

2 . Business and Marketing Strategy The organization is to offer cheaper getaways to groups by using “back to back strategy.

The main element risk will be the competition and no resources for the corporation to sell in the event that they loss. Other companies conentrate on a handful of destinations and a lot of different distinations with limited competition among operators in providing packages. There are new untouched distinations which the organization can focus on too. They may have the experiance and the ideal salesmen to acheive thier targets.

There are unlimited teams available and TTG will certainly focus on the best groups who also are considered to be extremely responsive to group travelling. The primary supply of sales will be through direct selling. TTG can market it is group tours to travel agents. It will comprise less than 10% of the revenue in the first 2 years but actually will produce 25% of the sales volume. The projection is incredibly conservative. The first 12 months projection is less than 7, 1000 passengers even though the 4 jeweler that managment offer positions currently exercise than 18, 000 traveler per year. TTG also alowed 6 months prior to 1st trip to give the revenue sufficient time to sell.

a few. Management There are 2 important departments in the group charter business. first is procedure, Mr. Belkin will be responsible for the procedure. He graduated from Harvard and had a great experianse in small business consulting firm. This individual worked for GTA for any more than a year. Together with the development and implemementaion of his new business plan, he turned the corporation from a customer of $1. 8MM which has a loss of $250M to an maximize of 50% of the product sales with a $150M profit. 2nd is revenue, the company is hiring the best salesmen on the market. He will provide some of the stocks to the sales people to ensure the loyality and a more satisfactory job from them.

four. Analysis and Recommendations My recomendation is always to invest in this business. The market is growing and the industry is fresh. With reasanable prices, persons will love to visit and check out different spots. The managment have the experiances to do day by day operation plus they hire the best salesmen and give them the ability and a chance to manage thier trips. Also, the company are incredibly conservative with thier output plan. A brand new company started running back to back charters and made a profit of five-hundred, 000 during the first 12 months. The risk is the fact there is no resources for the comapny in the event that if the business didn’t function and they want to sell that. Also, it is just a one guy show simply by Steven along with his experiances and knowledge. Moreover, other companies can steal the salesmen simply by better offers. To reduce these kinds of risks, they must give a few ownership to the majority of of the salesmen and to make sure the company will not likely depend on Belkin only.


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